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Trulieve’s Historic NYSE Moment Signals a New Era for Cannabis

Trulieve Cannabis Corp. is marking a major milestone on Wall Street after ringing the closing bell at the New York Stock Exchange. The company, which trades under the ticker TRUL, is highlighting its growing presence in U.S. cannabis markets and what it sees as a new chapter for the industry as federal policy continues to evolve. Trulieve’s official materials confirm Kim Rivers as its Founder, Chairman and CEO.

Joining in is Kim Rivers, Founder, Chairman and CEO of Trulieve Cannabis Corp. Rivers discusses what the company’s presence on the NYSE means for Trulieve, its investors and the broader U.S. cannabis industry. She also reflects on the regulatory journey behind the company’s growth and the significance of increasing federal attention toward cannabis reform, rescheduling and expanded research.

Rivers argues that greater access to U.S. capital markets could help create a more mature and transparent cannabis industry. She also discusses the importance of banking reform and broader federal rescheduling, while emphasizing the distinction between regulated, tested cannabis products and the illicit market. With cannabis policy continuing to evolve in Washington, Trulieve is positioning itself for what Rivers describes as a new chapter for the industry.

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